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Tag: marketing

Branding vs Marketing

In Business Growth, Small Business, Strategy

It's a common question in the business world- just what is the difference between branding and marketing?  Both are important, but they have quite different purposes. Branding is communicating a promise to your potential customers, whereas marketing is how you reach them. Think of it like this, a brand is...

Tags: branding, businessmarketing, marketing, small business
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