The end of the year. For some, the end of 12 years of school, or 3-4 years of Uni, or some other big chunk of calendar time that has dominated their life. As you reflect on endings, you would do well to reflect: What about the end of my involvement...
Networking for Business Success
People do business with people they know, like and trust – the world over. The more technology we use, the more we treasure our human connectedness. If you want new customers for your business, you must offer people a journey from stranger to knowing, liking and trusting you. Growing and...
When Confidence Wanes.
Guest columnist Marisa Dollamora has had a fascinating international career in the business world, as an entrepreneur, business mentor and trainer, and is now back in her homeland, Western Australia. We find that Marisa's thinking chimes well with ours, and we hope you also find enjoyment and value in our guest...
The Four Truths of Business Growth®
We trademarked that phrase because it’s central to how we plan our work with our clients. Here’s a quick overview. But first – why grow? Businesses don’t have to achieve world domination, or be “unicorns”, or generate billionaires, to be successful. A business that supports a lifestyle you love, while...
Branding vs Marketing
It's a common question in the business world- just what is the difference between branding and marketing? Both are important, but they have quite different purposes. Branding is communicating a promise to your potential customers, whereas marketing is how you reach them. Think of it like this, a brand is...
Time Management for Small Business Owners
One of the biggest struggles for small business owners (especially those on the start of their business journey) is managing their tasks and prioritising time. As new entrepreneurs we wear many different hats, and too often you can feel like you are working nonstop only to get to the end...